The Social Media Bible: Tactics, Tools, and Strategies for Business Success

The Social Media Bible: Tactics, Tools, and Strategies for Business Success

Wiley
9781118269749
1118269748
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Book Description

The go-to guide to social media skills, now in an updated andrevised Third Edition

The Social Media Bible is comprehensive 700-plus pagesocial media resource that will teach corporate, small business,and non-profit marketers strategies for using social media to reachtheir desired audiences with power messages and efficiency. Thisnewly revised 3rd edition addresses technology updates to the iPad,apps, Foursquare, and other geotargeted networks. New case studiesand company profiles provide practical examples of how businesseshave successfully implemented these strategies, using the newestsocial media marketing tools.

  • Updates and changes to Google's search engine algorithms
  • More information on plug-ins, widgets, apps, andintegration
  • Updates on Twitter and Yammer and new information onGoogle+
  • The latest in mobile marketing

Master the latest social media tools and deliver powerfulmessaging in the most effective way possible with The SocialMedia Bible.